When Should Business Analytics Be Used?
A few considerations should be made before defining when a Business Analytics (BA) solution should be implemented. Let’s begin by establishing the main differences against Business Intelligence (BI) tools.
BI is data-driven decision-making. It includes the generation, aggregation, analysis, and visualization of data to inform and facilitate business management. BI is not strictly related to technology. It also involves the processes and procedures that support data collection, sharing, and reporting. The primary purpose is to allow data driven decisions, and increase business value by having reports and visualization dashboards.
BA is all about how you can break down data to assess trends over time, including the ways data is visualized to identify trends, and relationships at a glance.
If BI is about making decisions, analytics is about asking questions. BI is looking in the rearview mirror, and using historical data from one minute ago to many years ago. BA is looking forward, anticipating changes. It’s important to know the distinction, as both will provide different insights. BI is important to improve your decision-making based on past results, while BA will help you move forward.
C2S Consulting’s Business Analytics services have helped innumerable clients expand and improve their structured and unstructured data usage.
We provide full support to all stages of Business Analytics lifecycle, including: planning, designing, building, and deploying.
Many businesses need fast, efficient and agile reactions when a problem occurs. Our Business Analytics solutions include:
Our services rely on a robust experience on IBM Business Intelligence and Business Analytics tools, such as:
What are the Benefits of Business Analytics?
Business Analytics (BA) revolves around one of the most important assets of a company: DATA. It is an essential part of the technologies set used to dramatically reduce the cost of operations and increase the efficiency of processes.
The following are some of the benefits of BA: